


Launch Your Fashion Brand: The Ultimate Start-Up Guide by Carlotta Gherzi
This comprehensive digital guide is your ultimate fashion brand launch roadmap — a gem for anyone serious about launching their fashion brand and becoming profitable — fast.
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Over 25 years, I’ve helped 200+ founders go from fashion dreamers to fashion CEOs — showing at Fashion Weeks, featured in Vogue, selling in Selfridges, building sellable collections, working with celebrities and turning creative energy into business success.
So I decided to create something I wish I had when I launched my own brand…gathering everything together, defining the key ingredients that truly help startup fashionpreneurs to succeed.
Because I noticed something:
🧩 Most startups get stuck making the same costly mistakes.
- Designing a collection without a strategy — no “Hero”, “Bread & Butter”, or “Wow” pieces.
- Producing too much stock before testing demand, and getting stuck with garments that don’t sell.
- Skipping negotiation tactics with suppliers and wasting thousands on the wrong factory.
- Using vague or incomplete tech packs that leads to frustrating (and expensive) sampling rounds.
- Pricing emotionally instead of strategically — leading to paper-thin margins or unsellable pieces.
- Launching with no competitor analysis — and blending in when you should stand out.
- Spending all your energy on visuals — and none on what makes a brand last.
💸 These mistakes can easily cost you £5,000–£20,000+ before your brand even goes live.
But this guide shows you exactly how to avoid them — and build your brand smart and cost-efficiently like a pro.
👗 This Guide is for you if:
You’re launching your first fashion brand and want to do it right.
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- You’ve tried Googling your way through it — but you’re stuck in confusion.
- You’ve got the talent and vision… you just need a plan that actually works.
- You want to create a brand, not just clothes — something that stands out and sells.
What You’ll Get Inside the Guide:
✓ My signature framework for structuring your collection like the pros — with just the right mix of pieces that sell.
✓ A proven launch strategy that saves you money, reduces risk, and sets you up for sustainable growth.
✓ Insider tips on factory sourcing, negotiating, and sampling that I’ve refined over 20+ years.
✓ A no-fluff, profitable pricing formula that ensures you grow with every sale.
✓ Step-by-step walkthroughs of real-world mistakes — and how to never repeat them.
🎁 PLUS: A FREE bonus Do-It-Yourself workbook to help you apply the lessons immediately — map out your designs, pricing, and launch like a pro.
💬 EXTRA: A special discount on a private 1:1 mentoring session to take your fashion brand even further.
Valued at over £299 worth of insider consulting knowledge.
Today, get it for just £39.99
Ready to build your fashion brand with confidence, clarity, and strategy?
Grab your copy now and let’s turn your idea into a profitable reality.
Download Now — Only £39.99
Dreaming of launching your own iconic fashion label but don’t know where to begin?
Or already started but got stuck along the way?
This guide can you save you £20K+ worth of fashion brand launch mistakes
for only £39.99
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